The Types of web pages Can be classified according to their form, type of access, technology used and functionality.
Web pages are defined as an electronic document that contains information that can be textual, visual and / or sound. The web pages are hosted on a server and can be accessed through a browser.
A website is made up of several web pages. That is, when you talk about"web page"you speak of a specific URL and not a website in general, since these are made up of multiple web pages with different URLs. The website usually has links whose function is to facilitate navigation between the contents. And it is identified with a name, known as domain.
There are many types of web pages and therefore there are also different ways to classify them. These are the main ones.
Classification of web pages
According to the way in which they are shown
- Static
Static web pages are those where the information displayed does not change constantly. They are made up of a set of files composed of HTML codes. This programming language is the one that allows to display the content of the page, that is to say, the images, texts, videos and all the other contents that compose it.
This type of pages is also characterized because they do not interact with the user or with the navigator. The files that make up these web pages are stored on the Hosting server and their format is also in HTML.
Its content is not modified regularly. And when it is done you need to download the files from the server with some software to edit them with programs like Dreamweaver. After the content has been modified, it must be uploaded back to the server for the changes to be visible.
These were the first to appear at the time when the Internet began to expand and develop. But although they are relatively easy to create and develop, especially because of the use of text editing programs, the complexity of updating content is not functional. However, this type of pages is ideal for those websites that do not merit constantly updating the content.
- Dynamics
Dynamic pages are characterized by interacting with the user. That is, it is not a simple HTML file, but a content that is interactive. This is because information is stored in databases that allow the development of web applications. It is then from there that the information necessary to display according to the users' requests is retrieved.
Its advantage over static is that in this case the content can be modified more quickly through a content manager. Plus it has greater power of personalization. On the other hand, they are not developed under the HTML programming language but others such as ASP, PHP, JSP or Ruby. To handle these languages if you need to have computer skills.
Web pages of this type were born in the early 1990s. As the Network grew, users' needs were changing. And it became increasingly necessary to have up-to-date information more regularly. It was precisely because of the huge amount of information that it became necessary to use Google-style search engines.
Depending on the type of access
Static and dynamic web pages can be classified into two types.
- Private
This type of page is one that can only be accessed by certain people. These must have an identification so that the system can recognize them and thus be able to allow them to display the content. Banking websites contain private pages, because to enter your personal account you need to enter specific data reserved only for you.
- Public
Unlike private ones, public pages are characterized because they do not have any access restrictions. That is, anyone with an Internet connection can view its content.
According to the technology used
- In HTML
These are static pages built under the HTML markup language. The acronym HTML stands for Hyper Text Markup Language (Hypertext Markup Language). To build web pages with this format requires knowledge about this language.
However, it is a fairly simple one, so almost anyone with a little web design knowledge can do it. In addition, software for web publishing or even any text editor can be used.
The disadvantage of these pages is that they are static. Therefore, they serve only to provide information in a simple way. And because of the effort required to update content and there is no interaction with users, they are not recommended as marketing and sales tools.
- In Flash
These pages are built using Adobe Flash software. They are usually very colorful, because they include animations, sounds, effects and movements. Therefore, they are also known as animated pages. To be able to be visualized, you need to have a program attached to the browser or plug-in on your computer. To build them you need to have deep knowledge about animation software.
A disadvantage of pages made with Flash is that they are very heavy. This results in a longer charging time. Because of this, it is important that the server has space and capacity to store other programs.
On the other hand, the more files the page contains, the lower the page speed. Another big disadvantage is that search engines like Google can not read their content. Which means that this can not be positioned using SEO tools.
- In server language
This is the most common option currently. They are dynamic with a great capacity and they are developed in some programming language of server. Among the most used languages are PHP, PHP combined with Ajax, ASP, Ruby, ColdFusion, among others. As with Flash pages, a set of attached knowledge is needed for its development.
They are also known for their versatility, so they can perform all kinds of functionalities. Because they allow interaction with users, they are ideal as sales tools.
According to its functionality
- Transactional or e-commerce pages
These are web pages where companies show their products to be purchased through it. These are basically the means to present and promote them. One of the objectives of this type of page is to make sales or transactions online, as well as to host product information.
The sales through this type of pages are realized by means of credit cards, direct debit, transfer or online purses like PayPal. These transactions are usually safe because several security protocols are implemented. Amazon is the best example of such web pages.
- Brand pages
This type of web page is aimed at building a brand. They have been developed to strengthen the image of the brand before the customers. In these web the products can not be bought as it happens in the pages of electronic commerce. Although they often offer the possibility of buying POP material from the brand.
These sites aim to preserve the corporate image of the company. They are often used by brands of mass consumer products and are dedicated to constantly share interesting content to get closer to customers and loyalty.
- Professional Services Pages
This modality of web page is oriented to offer information on products and services. However, it is not an e-commerce page of those who have a shopping cart. And is that in this case, although the sale is promoted, the page does not work as a means of purchase.
The purpose of this type of page is to encourage customers to buy the products or services advertised but offline.
They are usually used by professionals in different areas, as well as by service providers and by different businesses in which the sales process must, by obligation, be carried out in person.
- Content Pages
This is one of the most popular web pages. In this category, the pages of news or those dedicated to specific themes: beauty, health, technology, medicine, among many other topics. In this case the main product that is marketed is the content.
These types of pages are known as blogs and there are published informative articles, also called posts. Authors can be one or more people and are organized chronologically as they are published. This is perhaps the best example of a dynamic page, since in this case readers often interact on the page leaving their comments.
- Forums, communities and social networks
These are pages dedicated to stimulating the interaction, generation and exchange of information among users. It is here where people with similar interests come together to communicate with others, whether through chats or forums. These pages are usually well known. We talk about Facebook, Twitter, Snapchat or specialized forums.
- Wikis
These are pages of social encyclopaedias in which a community of authors upload and correct information. It is a collaborative web in which little by little a huge database of specific topics is being generated. The most famous website with this format is Wikipedia.
Tools to create a web page
Due to the multiplicity of web pages that exist, you need to understand very well the type of business you have or want to create the right website. For the creation of a website (several linked web pages) it is necessary to have some tools. These are: computer, text editor, graphic file editor, space on a web server and FTP client software.
The latter is used to send the page to the web server. As far as publishers are concerned, there are many. The most basic are Notepad and Wordpad, the intermediates could be Editplus and GNU Emacs and the more advanced would be Front Page and Dreamweaver.
In any of these cases, even in the most basic, it is necessary to have knowledge in the HTML language. And in the case of graphic file editors, these are tools dedicated to generating images. And the most advanced have tools to generate various graphic effects like buttons, transparencies, textures, among others.
Websites are made up of different pages. There is a standard format for some of the pages that these sites should contain. In the case of a small business, there are five sections that should have the web that has been created.
- Homepage : The summary of the entire website must be shown here. This is the place to explain what is done and why customers should purchase the products or services offered.
- About me : It is important for the user to know who is speaking to him. This page is essential to create empathy and build trust with readers.
- Contact page : Communication is important. Therefore, web pages usually include a quick form or even some contact information such as an email or a postal address.
- Services page : It is important that the client is clear about what the business is doing. When you reach the page, you will want to know what you can offer. It is necessary that the administrators of the site make sure to show the necessary information so that there is no doubt.
- Legal pages : Complying with the law is fundamental. Therefore, in the web pages can not be missing the pages where the current legislation is detailed in terms of data privacy.
References
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